↑ +280%
User retention
SaaS Platform
Atlas — B2B Analytics Dashboard
End-to-end product design for a data analytics platform serving 200+ enterprise clients.
View Case Study →NINETY5.IN · SERVICES
Product Design
End-to-end product design that transforms complex problems into elegant, high-converting digital experiences.
Great products are not designed by accident. They are engineered through rigorous user research, relentless prototyping, and an obsession with mapping intuitive workflows. We own the complete design lifecycle from initial insight to visual design system, delivering production-ready Figma specifications that bridge the gap to code.
WHAT WE DELIVER
Capabilities
⬡
UX Strategy
User research, journey mapping, and information architecture that eliminates friction before a pixel is pushed.
◫
UI Design
High-fidelity interfaces that are both strikingly beautiful and ruthlessly functional — built in Figma with production precision.
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Interaction Design
Micro-animations, transitions, and state management that make every interaction feel considered and premium.
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Usability Testing
Remote and in-person testing sessions with real users to validate assumptions before engineering begins.
DEEP DIVE
How We Execute
We believe product design is a quantitative discipline. We don't just rely on intuition; we audit user behaviour, study drop-off rates, and design layouts with mathematical precision to maximize engagement and product utility.
Typical Timeline
A typical product design project runs for 6 to 10 weeks, depending on the volume of screens and flow complexity.
Expected Outcomes
Clients typically see improved conversion rates, reduced onboarding drop-offs, and significantly faster engineering velocity due to clean design specs.
The Engagement Process
Our process is collaborative and open. We begin with user discovery to understand pain points, mapping user journeys and validation patterns. We build interactive wireframes to validate layout ideas early, followed by high-fidelity design sprints in Figma. Weekly review sessions keep stakeholders in the loop.
Deliverables & Standards
You receive fully annotated, responsive design systems in Figma. This includes comprehensive component libraries, typography hierarchies, auto-layout definitions, and spacing tokens, alongside high-fidelity interactive flow prototypes and detailed developer handoff files.
Deliverables Checklist
User Research Report
Insights + personas
Wireframes
Lo-fi structure
Hi-Fi Designs
Production Figma
Prototype
Interactive flows
Dev Handoff
Annotated specs
Our Approach
01
Research
User interviews, analytics audit, competitor teardown.
02
Information Arch.
Sitemap, user flows, and IA validation.
03
Design
Lo-fi wireframes → hi-fi screens → interactive prototype.
04
Validate
Usability testing and iteration before engineering.
PROOF OF WORK
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View Case Study →FAQ
Frequently Asked Questions
You will receive access to our primary Figma workspace containing organized page flows, visual components with complete autolayout, responsive variants, typography, and color design tokens, plus interactive prototypes and annotated handoff notes.
We perform interactive usability testing using tools like Maze or in-person sessions. We construct realistic user paths, observe test subjects as they complete tasks, gather feedback, and iterate on wireframes before coding.
Yes, we stay closely aligned with your development team. We provide dev-handoff walkthroughs, review implementation builds, and verify that visual components, layout padding, and transitions match the Figma specifications.
Optimise Your Digital Product
Get in touch for a comprehensive audit of your existing system.